Strengthen the first screen with activity, city and action
- Evidence
- The detected H1 is “Your trusted dental clinic” and the website mentions Santander and dental clinic in later paragraphs.
- Why it matters
- A visitor should understand within seconds that this is a dental clinic in Santander and know how to request a first assessment.
- What to change
- Include dental clinic, Santander, the main benefit and a visible CTA toward the first assessment.
High impact · Medium effort